About
About
About
I’m Elisa Ulloa, a Senior Product Designer living between Lisbon and Buenos Aires, working with teams across the U.S. and Europe.
For over a decade, I’ve helped startups and growth-stage companies design scalable digital products across fintech, health tech, and B2B SaaS. My focus is simple: turn complexity into clarity and build systems that drive measurable outcomes.
I specialize in shaping product direction, designing complex workflows, and building scalable design systems that enable teams to move faster without sacrificing quality.
My work blends strategy and execution, owning initiatives end to end while aligning business goals, user needs, and technical constraints.
Having lived and worked across Argentina, New Zealand, Portugal, and Spain, I bring adaptability, cross-cultural collaboration, and a global perspective to every product I help shape.
I also run Picked, a design service supporting teams that need a strategic, reliable design partner without the overhead of traditional hiring. If you're building something ambitious and need clarity, structure, and momentum, let’s talk.
I’m Elisa Ulloa, a Senior Product Designer living between Lisbon and Buenos Aires, working with teams across the U.S. and Europe.
For over a decade, I’ve helped startups and growth-stage companies design scalable digital products across fintech, health tech, and B2B SaaS. My focus is simple: turn complexity into clarity and build systems that drive measurable outcomes.
I specialize in shaping product direction, designing complex workflows, and building scalable design systems that enable teams to move faster without sacrificing quality.
My work blends strategy and execution, owning initiatives end to end while aligning business goals, user needs, and technical constraints.
Having lived and worked across Argentina, New Zealand, Portugal, and Spain, I bring adaptability, cross-cultural collaboration, and a global perspective to every product I help shape.
I also run Picked, a design service supporting teams that need a strategic, reliable design partner without the overhead of traditional hiring. If you're building something ambitious and need clarity, structure, and momentum, let’s talk.
Experience
Experience
Pickedesign
Founder
NOW
Healiom
Product designer
2025 - 26
RYZ Labs
Product designer
2022 - 25
Mendel
Lead product designer
2021 - 22
Naranjax
Product designer
2020 - 22
The Creative Store
UX/UI designer
2018 - 20
Quadminds
UX designer
2015 - 17
Pickedesign
Founder
NOW
Healiom
Product designer
2025 - 26
RYZ Labs
Product designer
2022 - 25
Mendel
Lead product designer
2021 - 22
Naranjax
Product designer
2020 - 22
The Creative Store
UX/UI designer
2018 - 20
Quadminds
UX designer
2015 - 17
Pickedesign
Founder
NOW
Healiom
Product designer
2025 - 26
RYZ Labs
Product designer
2022 - 25
Mendel
Lead product designer
2021 - 22
Naranjax
Product designer
2020 - 22
The Creative Store
UX/UI designer
2018 - 20
Quadminds
UX designer
2015 - 17
Pickedesign
Founder
NOW
Healiom
Product designer
2025 - 26
RYZ Labs
Product designer
2022 - 25
Mendel
Lead product designer
2021 - 22
Naranjax
Product designer
2020 - 22
The Creative Store
UX/UI designer
2018 - 20
Quadminds
UX designer
2015 - 17
My stack
My stack
Figma
Designing
Figma
Designing
Figma
Designing
Figma
Designing
Framer
Web design
Framer
Web design
Framer
Web design
Framer
Web design
Loom
Video updates
ChatGPT
AI assistant
ChatGPT
AI assistant
ChatGPT
AI assistant
ChatGPT
AI assistant
Lovable
AI website generator
Lovable
AI website generator
Lovable
AI website generator
Lovable
AI website generator
Hotjar
Research
Hotjar
Research
Hotjar
Research
Hotjar
Research
Midjourney
AI image generator
Midjourney
AI image generator
Midjourney
AI image generator
Midjourney
AI image generator
Jira
Agile project management
Jira
Agile project management
Jira
Agile project management
Jira
Agile project management
Confluence
Collaboration
Confluence
Collaboration
Confluence
Collaboration
Confluence
Collaboration
